from Persona Prime at http://silona.org/capture-the-flag/2011/0
If you come to a discussion with a set position you turn the discussion into a game of capture the flag.
The goal then becomes to affect the position you have staked territory on. This limits creativity in regards to end goals.
We often unconsciously do this by stating a position and setting on it before considering all our options and talking with the people who matter most (friends, partners, employees, customers.) If you actually planned on negotiating or are friendly to compromise and new ideas… you have already shot your self in the foot (going with the military strategy metaphor:-).)
Try to stating things in regards to goals you would like to achieve not positions. Remember it is EASY to add it your favorite tactics or tools after others have contributed. And try not to create goals that predetermine tactics for example “I want 10K twitter followers by tomorrow” when instead the goal should be “I want to have a viable two way conversation with our most influential customers.”
Don’t accidentally make tactics and tools the end goal and the primary focus of your team. Goals are the true end game – don’t lose sight of them.
PS Capture the flag is a great teaching tool for your troops though on how to best use the tools and tactics given Just don’t limit them upfront…